Target Recruitment
a member of WMS Group (15C7744)

http://www.wmsgroup.net

Employment Agency

Our client's profile:

Central

-

5 days

Dip

5 years

Responsibilities

To be responsible in leading the product planning and marketing initiatives, while growing the brand awareness for Home Beauty Devices in Singapore. To drive the business with excellence through qualitative 360 plan with other teams. To communicate with internal and external business partners to ensure that business objectives are met and aligned with Brand’s goals. This position will be reporting directly to the Product Director (Home Entertainment). Details are as follows:-

 

Product Management

• Responsible for the execution of Home Beauty category marketing activities in Singapore local market.
• Lead & execute brand strategy and develop new initiatives to win market share and ranking
• Ensure of successfully new product launches and review the pillars supported by effective 360 plans (PR, media, social media & digital, forecast, events and CRM, sell-out tracking and the product display in the points-of-sale)
• Conduct market trend analysis, monitor competitors’ activities and plan proactive actions.
• Ensure accuracy in forecasting of products and timely submission.
• Ensure accurate and timely phasing of Sale Programs and A&P management.

 

Product Marketing

• Lead Marketing Agency to ensure marketing assets and plans are well prepared.
• Cultivate the product category passion both internally and externally.
• Ensure all ATL & BTL collaterals, POSM, samples meant for the launch are well-prepared and delivered accordingly for maximum launch impact.
• Implement events and promotions with qualitative executions to maximize commercial returns.
• Regular and timely update and exchange with the sales and corporate marketing team to ensure the upcoming activities and marketing initiatives are successful.
• Be physically present at all major promotions and events (closed door, pop-up events, workshops, etc) to ensure smooth operations.
• Ensure that all the media plans are in place in accordance to the launch plans.
• Follow-up closely with PR and Corporate Marketing team to ensure marketing and PR coverage for the products and launches are in place.

 

In-Store Management & Events

• Direct Marketing agency to ensure in-store concepts and activities are well prepared and executed.
• Develop store concepts with Visual Merchandising agency to ensure visual merchandising are executed according with brand guidelines.
• Plan and execute impactful promotions and events setup.
• Ensure all POSM are delivered in timely basis for the launches

 

Internal Communication

• Execute sales and marketing activities in consensus with HQ
• Coordinate between local teams to implement solutions to enhance the effectiveness of sales and marketing strategies

 

Requirements

• Diploma/Degree in Marketing/Business Administration or its equivalent
• Min 5 years of relevant experience with 2 to 3 years of experience in sales and marketing in Beauty or Electronics is a must
• Operational marketing experience within the luxury beauty industry is an added advantage
• Candidates with operational marketing experience within the FMCG or retail-related industries are also welcome to apply.
• Good communication skills (both written & spoken)
• Excellent numerical and analytical skills.
• Experienced and has understanding of sales, marketing and supply chain management processes
• Excellent leadership skills with experience collaborating with cross- functional teams
• Ability to work independently and effectively in global and virtual teams
• Strong project management and planning skills
• Creative and Innovation
• Driven for results and Self-motivated
• Able to handle ambiguity and high adaptability
• Highly proficient in Microsoft Office (Excel, PowerPoint, Word, Outlook)
• Be expecting between 2 to 3 times overseas travel yearly

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Interested parties/candidates, please send your updated resume in MS Word format including the followings

(1) Expected salary
(2) Reason(S) for leaving
(3) Date of availability


(We regret that only shortlisted candidates will be notified)

Target Recruitment Pte Ltd (MOM License No: 15C7744)
MOM Regn No: R1112418 (RL)

Sales/ Marketing/ Biz Development

Others

Permanent

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